Attention !!!!!! Attention !!!!!! Attention !!!!!!
March 2nd at 10:00 am we will be having
an education seminar at the 
SGRA show at the Phoenix Civic Plaza.
The topic will be:  

Applying 3D Motion Analysis, Biomechanics and the Kinematic Sequence to Improve Swing Efficiency in Golf.

True "six-degree-of-freedom" systems such as AMM 3D-Golf; plus golf swing biomechanics analysis software such as TPI 3D now allow golf and fitness professionals to critically view swing efficiency in the curves displayed by the Kinematic Sequence. 

The Kinematic Sequence is a respected biomechanics principle that can be thought of as "microscope" to view the timing of critical body segment speeds; plus accelerations and decelerations during the downswing in golf. An in depth explanation is given of the Kinematic Sequence including how it differs between amateurs and touring pros; and how issues such as poor coordination, physical limitations and ill fitting equipment may adversely affect it.

The guest speaker will be 'The 3D Guy', Phil Cheetham

President of Advanced Motion Measurement Inc.
Director of the Titleist Performance Institute Biomechanics Advisory Board 

Phil Cheetham has been an innovator in sport biomechanics for over 25 years. He is also an Olympian and former Australian National Gymnastics Champion. 

Phil co-developed one of the first sports motion analysis systems while working as Head of Engineering Technology for the US Olympic Committee's Sport Science Program in Colorado Springs in the early 1980's. Since then he has co-developed several motion analysis systems for companies he has co-founded, including; Peak Performance Technologies Inc., Skill Technologies Inc. and most recently Advanced Motion Measurement Inc., of which he is currently President and CTO.

Since 2004, Phil has also been working with Dr Greg Rose and Dave Phillips at the Titleist Performance Institute in Oceanside , California as Head Biomechanist and Director of the TPI Biomechanics Advisory Board. There Phil has co-developed TPI 3D which was formerly AMM 3D. TPI 3D is a motion analysis system specifically designed to measure golf swing motion and efficiency using a respected biomechanics principle called the Kinematic Sequence. Today Greg Rose and the team at Titleist call Phil "The 3D Guy" because of his innovation in three-dimensional motion measurement which has proved to be invaluable in rapidly improving athletic motion.

Phil has published research articles in the biomechanics of sports, including gymnastics and golf, and was a lead researcher in the gymnastics research project at the Barcelona Olympics in 1992. In 2000 he was awarded second place in Golf Magazine's "Golf Science" competition for his research on the "X-Factor Stretch". Phil's most recent publication appears in Science and Golf V; the proceedings of the 2008 World Scientific Congress of Golf and is titled "Comparison of Kinematic Sequence Parameters between Amateur and Professional Golfers". This research validates the importance of an efficient motion sequence and good accelerations and decelerations in the downswing of golf.

After the seminar we will be hosting a Happy Hour.
So sign up today on www.southwest.pga.com under education.

Attention !!!!!! Attention !!!!!! Attention !!!!!!
March 2nd at 10:00 am we will be having
an education seminar at the 
SGRA show at the Phoenix Civic Plaza.
The topic will be:  

Applying 3D Motion Analysis, Biomechanics and the Kinematic Sequence to Improve Swing Efficiency in Golf.

True "six-degree-of-freedom" systems such as AMM 3D-Golf; plus golf swing biomechanics analysis software such as TPI 3D now allow golf and fitness professionals to critically view swing efficiency in the curves displayed by the Kinematic Sequence. 

The Kinematic Sequence is a respected biomechanics principle that can be thought of as "microscope" to view the timing of critical body segment speeds; plus accelerations and decelerations during the downswing in golf. An in depth explanation is given of the Kinematic Sequence including how it differs between amateurs and touring pros; and how issues such as poor coordination, physical limitations and ill fitting equipment may adversely affect it.

The guest speaker will be 'The 3D Guy', Phil Cheetham

President of Advanced Motion Measurement Inc.
Director of the Titleist Performance Institute Biomechanics Advisory Board 

Phil Cheetham has been an innovator in sport biomechanics for over 25 years. He is also an Olympian and former Australian National Gymnastics Champion. 

Phil co-developed one of the first sports motion analysis systems while working as Head of Engineering Technology for the US Olympic Committee's Sport Science Program in Colorado Springs in the early 1980's. Since then he has co-developed several motion analysis systems for companies he has co-founded, including; Peak Performance Technologies Inc., Skill Technologies Inc. and most recently Advanced Motion Measurement Inc., of which he is currently President and CTO.

Since 2004, Phil has also been working with Dr Greg Rose and Dave Phillips at the Titleist Performance Institute in Oceanside , California as Head Biomechanist and Director of the TPI Biomechanics Advisory Board. There Phil has co-developed TPI 3D which was formerly AMM 3D. TPI 3D is a motion analysis system specifically designed to measure golf swing motion and efficiency using a respected biomechanics principle called the Kinematic Sequence. Today Greg Rose and the team at Titleist call Phil "The 3D Guy" because of his innovation in three-dimensional motion measurement which has proved to be invaluable in rapidly improving athletic motion.

Phil has published research articles in the biomechanics of sports, including gymnastics and golf, and was a lead researcher in the gymnastics research project at the Barcelona Olympics in 1992. In 2000 he was awarded second place in Golf Magazine's "Golf Science" competition for his research on the "X-Factor Stretch". Phil's most recent publication appears in Science and Golf V; the proceedings of the 2008 World Scientific Congress of Golf and is titled "Comparison of Kinematic Sequence Parameters between Amateur and Professional Golfers". This research validates the importance of an efficient motion sequence and good accelerations and decelerations in the downswing of golf.

After the seminar we will be hosting a Happy Hour.
So sign up today on www.southwest.pga.com under education.